The first and most important step of many SEO processes that do not mean getting backlinks but have yet to come up with a clear and clear formula, it is undoubtedly the design that your website is using. When we review ebooks published by Google and containing SEO hints submitted to the liking of website owners, we find that the term "site design for the user" is used consistently. It means; Google does not want the top-ranking website to be designed exclusively for the search engine, and to drown in key words and bother the user. On the contrary, it gives more importance to sites with user-friendly interface. Anyway, there was no way to solve this problem with spam, could it?
The main purpose of web design is to be compatible with SEO, the construction of code structure in accordance with new web and HTML technologies. Although we have not yet seen it move one step ahead of the competition of W3C and CSS3 compliant sites, everyone thinks that a robust code structure will be scanned much more by Googlebots. The entry of the term "SEO compliant website" in the literature is also due to the fact that SEO and coding structure are a whole. When these factors, which we can also characterize as complementing each other, can be established efficiently and with the quality of original and high quality content, there is no reason why the web site does not rise up in the search engine rankings.